The Role of social media in promoting clothing brands - Banner

The Role of social media in promoting clothing brands

The Role of social media in promoting clothing brands in the United Arab Emirates. Social media’s influence on fashion is becoming more and more relevant every day. After all, today millions of people use the internet, either for research or to get a good or service. In the case of online clothing brands, there’s a lot of competition. Because of this, social media plays a fundamental role in their promotion.

 

Social media has become the best channel to connect directly with the audience. That’s why a clothing brand can use its strategies through social media. This way they can attract their target audience and then turn them into potential clients. Of course, this process doesn’t happen overnight. You will have to put in a lot of effort to be successful.

 

So, you should know that if your clothing brand has not been interacting on social media, you are wasting your time.

 

Advertising on social media: what is it?

 

BluCactus - Role of social media - dataFor your fashion brand to be seen by the right audience, you must consider some strategies to carry out an advertising or promotional campaign. The importance of advertising on social media is that this medium not only offers many advantages. You also won’t need to make a very high investment to connect with potential customers.

 

Besides, by promoting your brand on social media, you will be able to meet your business objectives. This, alongside achieving better traffic to your website. So, you must take into account the fact that today’s audience uses these platforms to search for everything they need.

 

This becomes the best opportunity to publicize your clothing collections. In this way, the audience will be able to find your brand easily and the objectives of your business will be achieved.

 

How important can a brand that uses social media get?

 

For the marketing plan for an online clothing store to be successful, it is necessary to have a website and a blog. Besides, social media for clothing brands will be essential for the following reasons:       

 

They help to have better visibility 

 

BluCactus - Role of social media - dataWhy are there such famous clothing brands? The most recognized clothing brands today have been able to take advantage of social media. When using this medium, your brand can also achieve immediate visibility. This is because most people use their mobile devices all the time and spend a lot of time on the internet.

 

That’s why social media is a great way for you to increase your sales. After all, it allows you to achieve the organic results that every business needs to stand out in Google Search Results.

 

On the other hand, to achieve visibility, social media also offers the option of paid ads. These ensure a place in the feed of your target audience for you. Besides, it isn’t a secret that we can find content from different clothing brands all over social media. However, by using words to promote clothing and a good marketing plan, you will increase your website’s traffic.

 

You can access your customers anytime you want

 

Users have to enter social media when they want to buy clothes or other products. Right at that moment, a promotional campaign for your clothing brand will be essential for users to find your business before the competition.

 

By using social media as advertising for your clothing brand, you can drive traffic to your site at any time. In the same way, the more your clothing business shows up in the feed of any platform, the more people will be able to see find it. In fact, it can even increase your credibility.

 

Once you promote your clothing brand on social media, you must attend to requests in real-time. This way, the user will have a better experience when buying.

 

You will get better results in segmentation 

 

Fashion and social media go hand in hand. Because of this, you must consider this when creating your promotion strategy.

 

For your strategy to align with the behavior of your customers, you must take demographic categories into account.

 

The good news is that platforms have a lot of informative content from their users so that their ads are oriented to their target audience.

 

You will be in control of your budget 

 

BluCactus - Role of social media - dataWhen using traditional advertising for clothing brands or other products, a great deal of money can be spent.

 

Therefore, it would be a very high cost for small and medium businesses.

 

Instead, advertising to sell clothes on social media turns out to be very profitable to promote your clothing brand. In the same way, all these platforms have a pay-per-click model. In other words, you must pay if the user clicks on the action you want.

 

It doesn’t matter if it’s a purchase button or another option. As a result, using social media will allow you to have more interaction in the market related to your brand.

 

You will get enough information for data analysis 

 

Social media have a great advantage, and that is that through them, you can have relevant information at your fingertips.

 

In this way, you will be able to see the progress of the promotion of your clothing brand in real-time, as well as the clicks generated or the comments obtained on the publications.

 

This data will be relevant to launch an effective marketing plan for ROI.

 

Organic reach may not be that easy on social media. However, they’re a great way to go about promoting without investing a lot of money. That’s why, if you want to improve your brand’s reach, you should promote it on social media.

 

BluCactus, your ally in Digital marketing

 

BluCactus - Role of social media - dataBluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.

 

BluCactus will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the creation of your website or the administration of your accounts on social media.

 

This online marketing agency, based in the United Arab Emirates, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to get the help of the best specialists in digital marketing. Subscribe to our weekly newsletter.

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

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13 Mind-Blowing YouTube Books For Marketing And Business - Banner

13 Mind-Blowing YouTube Books For Marketing And Business

13 Mind-Blowing YouTube Books For Marketing And Business in the United Arab Emirates. Looking to leverage YouTube for your business but struggling to start? Do you want to learn everything about YouTube marketing? If your answer to the above two questions is yes, then you have landed in the right place. 

 

In this blog post, we have covered 13 top YouTube marketing books that every business person should read.

 

1. YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer

 

Blucactus-1-YouTube-Secrets-The-Ultimate-Guide-to-Growing-Your-Following-and-Making-Money-as-a-Video-InfluencerAre you looking out for ways to grow your YouTube channel and make money online?

 

Do you want to become the ultimate YouTube influencer?

 

If yes, then this book is waiting for you.

 

The book is written by Sean Cannell and Benji Travis. Both of them are professional Youtubers and have witnessed massive success on YouTube.

 

In this book, the authors have unlocked all their secrets and tell you how to make a profitable YouTube channel.

 

In this book, you will also learn about new ways to get views and subscribers.

 

2. Ultimate Guide to YouTube for Business

 

Blucactus-2-Ultimate-Guide-to-Youtube-for-BusinessNearly 62% of businesses are harnessing the power of YouTube for their advantage.

 

Hence, if you are looking forward to growing your business on YouTube, this book is for you.

 

It teaches you how you can use YouTube for your business and earn huge profits.

 

The book guides you on how to make engaging videos on YouTube and educate your customers. You will also learn about editing, planning, and sharing your videos.

 

The author has also listed down a few YouTube tools to make your task easier.

 

3. YouTube by George Pain

 

Blucactus-3-YouTube-George-Pain13 Mind-Blowing YouTube Books For Marketing And Business. Did you know?

 

75% of children aspire to become YouTubers.

 

YouTube has not only hit success with the children but also many other people of the world.

 

So, if you want to start a YouTube channel and earn money online, then buy this book.

 

The book gives you step-by-step instructions on how to start a YouTube channel and earn passive income. It tells you about the tools you need to start a video channel.

 

The best part about this book is that you will also learn about YouTube SEO.

 

The author also tells you the perfect ways to optimize your YouTube channel.

 

4. YouTube Channels For Dummies

 

Blucactus-4-YouTube-Channels-For-DummiesYouTube Channels For Dummies is a 400+ page book that will tell you every aspect of YouTube.

 

From creating a YouTube channel to monetizing your video content, this book covers everything.

 

But what makes this YouTube book so special?

 

The book is written by certified YouTube professionals Rob Ciampa and Theresa Moore. Hence, the advice mentioned in this book is of top class.

 

In this book, the authors have tried to answer all your doubts and queries regarding YouTube. So you can consider buying this book with no hesitation.

 

5. YouTube and Video Marketing: An Hour a Day

 

Blucactus-5-YouTube-and-Video-Marketing-An-Hour-a-DayYou can also use YouTube for marketing and promoting.

 

62% of businesses are already using YouTube for marketing and promotion.

 

So, if you are a business owner or marketer who is looking for marketing opportunities on YouTube, this guide is for you.

 

This guide teaches you everything about YouTube marketing. It guides you about video marketing strategy, content creation tips, channel optimization tips, and more.

 

The author also teaches how to optimize YouTube videos by doing effective SEO.

 

In chapter 10 of the book, you will find some case studies which are worth reading.

 

6. YouTube Strategies By Paul Colligan

 

Blucactus-6-YouTube-Strategies-By-Paul-ColliganAre you struggling to grow your YouTube channel?

 

If yes, then worry no more.

 

This book by Paul Colligan will help you grow your channel and earn money online.

 

Paul teaches you the correct way to optimize Youtube channels and videos. You can also implement his Youtube strategy on other social media platforms as well.

 

In this guide, he also teaches you how to rank your videos on the first page of Google.

 

Apart from this, Paul also gives a few tips and tricks regarding SEO for YouTube videos.

 

7. YouTube Marketing Power By Jason G. Miles

 

Blucactus-7-YouTube-Marketing-Power-By-Jason-G-MilesDo you want to generate leads and customers from YouTube?

 

Do you want to reach more audiences?

 

If yes, then read this YouTube marketing book by Jason G. Miles.

 

This book is unlike other YouTube books. This book is all about finding customers, launching products, and reaching more audiences through YouTube.

 

The author has done a great job by telling how companies fail at YouTube marketing.

 

He also gives tips on how to drive targeted traffic to your website from YouTube.

 

8. Make Your Own Amazing YouTube Videos By Brett Juilly

 

Blucactus-8-Make-Your-Own-Amazing-YouTube-Videos-By-Brett-JuillyThe most difficult part of creating content on YouTube is editing and making videos.

 

Editing is a place where most newbie Youtubers struggle.

 

So, if you are struggling to edit, create, and upload quality videos on YouTube, read this book by Brett Juilly.

 

This book teaches you about creating quality videos on YouTube. It tells you about the qualities that videos must have to attract the attention of the audience.

 

The book also talks about framing, lighting, and set dressing. You will also learn about how to play with background music, cut scenes, and more.

 

9. YouTube: The Top 100 Best Ways To Market & Make Money With YouTube

 

Blucactus-amazon bookYou can use this handy YouTube book in many ways.

 

You can use it to learn about promoting business, blog, website, or any other thing. You can also use it to learn how to earn money from YouTube.

 

The book covers the marketing aspect as well as the earning aspect of YouTube.

 

The author has listed down a few tips on how you can increase the sales of your business.

 

He also teaches you the best ways to interact and engage with your audience on YouTube.

 

You will also learn about various ways to make money on YouTube.

 

10. YouTube: EARN MONEY OUT OF YOUR PASSION

 

Blucactus-10-YouTube-EARN-MONEY-OUT-OF-YOUR-PASSIONIf you want to use YouTube only to earn money, then you must read this no-nonsense guide once. This guide will help you in earning $1000 per month from YouTube.

 

Yes, if you follow the guidelines mentioned in this book, no one can stop you from earning money through YouTube.

 

In this book, the author provides you with the entire roadmap on how to create and scale up a YouTube channel.

 

The author also talks about Google Adsense and teaches you how you can get your AdSense account approved. He has also covered other ways of earning money.

 

11. YouTube Channel Success By Ernie Braveboy

 

Blucactus-book-By-Erine-BraveboyThere are over 23 million YouTube channels.

 

This means YouTube has become a competitive place for newbie YouTubers as well as marketers.

 

So, if you want to stand apart from the competition and make your channel grow, read this YouTube book by Ernie Braveboy.

 

Ernie tells you how you can create a YouTube channel and cut down all the competition strategically.

 

He not only tells how to get a million followers and earn money but also how to influence people through YouTube.

 

12. Crushing YouTube by Joseph Hogue

 

Blucactus-12-book by-Joseph-HogueCrushing YouTube is another popular YouTube marketing book that is worth buying.

 

The book tells you how to select a profitable niche on YouTube and scale it up.

 

The author also guides you about basic channel settings and how to do a proper brand of your YouTube channel.

 

You will also learn about YouTube analytics and how to use it to grow your channel fast. There is also a checklist of important YouTube tools you can use to make money and edit videos.

 

In the last part of the book, you will learn about YouTube live streaming.

 

13. How To Make $100,000 Per Year Thanks To YouTube

 

Blucactus-amazon bookThis YouTube book is a one-stop destination that will help you in getting free traffic, sales, and conversions.

 

In this book, you will learn the secrets that experts and pro YouTubers use to grow their channels and make money.

 

In part 3 of this book, Youtube experts like Tory Adashun, John Michael, and many others have shared their success stories. They will tell you about SEO, making money on Youtube, and many more.

 

Conclusion of 13 Mind-Blowing YouTube Books For Marketing And Business:

 

Blucactus-contact-usWith billions of users visiting YouTube every day, it has turned into a 360-degree marketing channel for brands and businesses.

 

So, if you want to leverage YouTube for your business, then make sure that you read any of these 13 books on YouTube marketing and advertising. 

 

Subscribe to our weekly newsletter and contact BluCactus United Arab Emirates now.

 

 

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

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14 Must Read Instagram Marketing Books -Banner

14 Must Read Instagram Marketing Books

14 Must Read Instagram Marketing Books in the United Arab Emirates. Looking for the best Instagram marketing strategies and books? If yes, then we have got you covered. With over 1 billion active users, Instagram is one of the most popular and widely used social media platforms for marketing and promotion. 

 

The 14 books mentioned in this blog post will surely help you in taking your Instagram marketing efforts to the next level.

 

So, without further ado, let’s begin. 

 

1. Instagram Power, Second Edition: Build Your Brand and Reach More Customers with Visual Influence

 

Blucactus-1-Instagram-Power-Second-Edition-Build-Your-Brand-and-Reach-More-Customers-with-Visual-InfluenceDo you want to build your brand and reach out to more customers with Instagram?

 

If yes, then this book is for you.

 

This book unlocks the proven strategies and step-by-step process in setting up a brand on Instagram.

 

From setting up a business account to monetizing it, this Instagram marketing book covers everything.

 

It will also teach you how to leverage Instagram Stories, IGTV, and Instagram ads. You will also learn about various tools which will help you in editing photos and videos.

 

2. Instagram Secrets

 

Blucactus-2-Instagram-secrets-by-JeremyDo you want to get huge followers on Instagram?

 

Do you want to monetize your followers?

 

If your answer to the above questions is yes, then this book will help you in achieving your goal.

 

The book guides you in setting up a perfect Instagram profile from scratch. It also teaches you the techniques for creating engaging Instagram videos that go viral.

 

The author knows the importance of Instagram hashtags and captions. Hence, he covers them in detail in Chapters 14 and 15.

 

3. One Million Followers by Brendan Kane

 

Blucactus-3-One-million-followers-by-Brenden-KaneAre you struggling to get Instagram followers?

 

Worry no more. You are not alone. 

 

There are many people like you who are struggling to get a huge fan following on social media.

 

If you are struggling too much, then it’s time to read this wonderful book by Brendan Kane.

 

In this book, Brendan shares some actionable strategies that will skyrocket your social following in 30 days.

 

The book contains no fluff stuff. It only contains relevant and time-worthy information.

 

4. Instagram Marketing by Victor Marco

 

Blucactus-4-Instagram-marketing-by-Victor-MarcoInstagram marketing is going to be the next big thing.

 

Nearly 25 million businesses are already leveraging the power of Instagram marketing.

 

So, if you are looking forward to learning and using Instagram marketing, read this guide by Victor Marco.

 

This book will instruct you on how to grow your audience, sell products, and deliver messages on Instagram. It also tells you the 10 reasons why you should use Instagram for business.

 

The book also takes you through a few Instagram automation tools and bots. It explains the pros and cons of using such tools.

 

5. Instagram For Business For Dummies

 

Blucactus-5-Instagram-for-business-for-dummiesInstagram For Business For Dummies is a 320-page guide that covers Instagram marketing in detail.

 

This is the only Instagram book that tells you how to promote your products on Instagram strategically. It unlocks the secrets of promoting any product on Instagram.

 

The book will also guide in creating targeted paid ads on Instagram and tips for using IGTV.

 

Apart from this, you will also learn things like how to take pictures and record awesome videos for Instagram.

 

6. Instagram Marketing Beginner’s Guide by Mark Miller

 

Blucactus-6-Instagram-marketing-beginners-guide-by-Mark-MillerIf you are looking for a beginner’s guide on Instagram marketing, then start with this book.

 

This Instagram book will answer all your doubts and queries regarding Instagram marketing.

 

The first chapter of the book will make you familiar with Instagram and how it works. It will also walk you through Instagram algorithms.

 

Later on, you will explore things like growing followers, creating content, and more. It also has mind-blowing practical strategies which will help you in becoming an Instagram influencer.

 

7. The Last Instagram Marketing Book You Will Ever Buy

 

Blucactus-7-The-last-Instagram-marketing-book-you-will-ever-buyThis book is truly one of the best Instagram marketing books of all time.

 

It has got all the features, characteristics, and nuances which a marketing book must have.

 

The book rightly tells how to find your target audience and deliver the content they need. It also explains how to run Instagram ad campaigns in detail.

 

To make the Instagram game easier for readers, the book has checklists, tested tactics, tips, and more.

 

8. Instagram Marketing by Mark Gray

 

Blucactus-8-Instagram-marketing-by-Mark-GrayIf you are looking for books on Instagram advertisements, then buy this book right now.

 

This book contains all the information regarding Instagram ads. It covers basic and advanced level information which you won’t get elsewhere.

 

After reading this book, you will surely become a master of Instagram ads.

 

Following are the topics that you will explore in this book.

 

  • Introduction to Instagram ads.
  • Tips for setting Instagram ad goals.
  • Managing story ads.
  • Instagram analytics and more.

 

9. Influencer: Building Your Personal Brand On Social Media

 

Blucactus-9-Influencer-building-your-personal-brand-on-social-mediaIf you want to build your personal brand on Instagram or any other social media platform, then this book will help you out.

 

The book shares some techniques that will help you build your audience on Instagram.

 

It also tells you different ways to monetize for the audience and earn money.

 

 

 

10. Instagram Marketing Secrets by Robb Taroni

 

Blucactus-10-Instagram-marketing-secrets-by-Robb-TaroniDo you want to know all the secrets of Instagram marketing?

 

If yes, then read this Instagram book by Robb Taroni.

 

The book will tell you how to use Instagram for business and networking. You will also learn about the types of content that go viral on Instagram.

 

The best part about the book lies in chapter 3. This chapter guides you on how to grow your Instagram account organically. In this chapter, the author explains the concepts of interest, recency, and relationship.

 

11. Instagram Marketing Step-By-Step by Bryan Bren

 

Blucactus-11-Instagram-Marketing-step-by-step-by-Bryan-BrenAre you looking for a step-by-step guide that allows growing your business on Instagram?

 

If your answer is yes, then check out this book by Bryan Bren.

 

The book trains you to turn your followers into loyal customers by creating top-quality content.

 

It also tells you the truth about Instagram ranking algorithms, and how they work. Once you have understood this, no one can stop you from getting success from Instagram.

 

In this book, you will also learn about analyzing, tracking, and reporting data for Instagram ads.

 

12. Instagram Marketing 2019 by Jack Gray

 

Blucactus-12-Instagram-marketing-2019-by-Jack-GrayThis book will teach you how to use Instagram for business in a more productive and secure way.

 

The author has listed down lots of new tips and tricks which will grow your account rapidly.

 

The book also tells about what to post, how to post, and when to post content on Instagram.

 

Moreover, this book also tells you how you can earn money through Instagram. The author talks about affiliate marketing, selling pictures, sponsored posts, selling ad space, and more.

 

In the last chapter of this book, you will find some valuable case studies that are eye-opening.

 

13. Instagram Marketing by James Moore

 

Blucactus-13-Instagram-marketing-James-MooreThis is the shortest book on our list of Instagram marketing books.

 

This book just contains 34 pages. However, it does not miss out on giving value to readers.

 

The book is very precise and talks about no-nonsense things. It contains only relevant and on-point information.

 

In this book, the author teaches how to write a killer bio, get more likes & followers, and other such things.

 

Let us tell you that this book is not an advanced-level guide. It contains only basic and beginners level information.

 

14. Instagram Marketing by Michael Robert

 

Blucactus-14-Instagram-marketing-by-Michael-RobertAre you someone who is struggling to grow their Instagram Page?

 

If yes, then this Instagram marketing book will surely help you out.

 

The core content of this book revolves around creating and growing an Instagram page.

 

The book tutors you on how to create an Instagram profile page and gain followers rapidly. It tells you secret Instagram growth strategies which are known by few experts.

 

Hence, if you really want to grow your page with millions of followers, get started with this book.

 

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Conclusion:

 

These 14 Instagram marketing books are top-rated and written by experts in the field.

 

Each of the books reveals some great insights about Instagram and how to use it for marketing and advertising. Subscribe to our weekly newsletter and contact BluCactus Arabic now.

 

Whether you are a business owner, content creator, or blogger, think of buying any of these books for sure.  

 

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

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The best tips to start your YouTuber career - Banner

The best tips to start your YouTuber career

The best tips to start your YouTuber career in the United Arab Emirates. Content creators are increasing every day, which is why many people begin to venture into the world of social media. Some do it as a form of entertainment, others to come out of their shells, and others to be part of their business image.

 

Regardless of your reason, if you are here, it’s you want to become an influencer in one of the most important platforms in the world. YouTube is the second most visited website everywhere, after the Google search engine. Here you can find an endless amount of content ranging from entertainment, music, tutorials, podcasts to exercise routines.

 

Working creating content for this platform can be a challenge, but without a doubt, you will be able to obtain great benefits, both personal and monetary. In the following blog, we will give you a basic and simple guide so that you can go from being a user who watches videos, to being the protagonist of your own account.

 

What audiovisual material do I need?

 

BluCactus - important informationBefore, you didn’t need to offer quality material to be successful. This, of course, has changed.

 

Today, users find more attractive a high-quality than a poor one.

 

Because of this, you must think about what you post and how, alongside what your topic will be.

 

If you’re just starting, and aren’t sure if this is your thing, you may not want to invest in these materials.

 

However, you still need to know what are the necessary tools for better video quality.

 

BluCactus - tips to start YouTuber career - important dataCamera:

 

It may seem logical, but the first thing you must do to create videos finds a good camera. In this case, most YouTubers choose reflex cameras.

 

However, most phones today have a good camera already and enough space. So, at least at the beginning, you can use it to record all your videos.

 

Now, if you want to buy a camera, you should buy one with a folding screen. This way, you’ll be able to see yourself when recording. In other words, it will allow you to understand how the framing will be and handle those details better.

 

Tripod:

 

BluCactus - important informationYour videos must be stable and not move.

 

For this, you must have a tool or some type of support for your camera. This is where the tripod comes in.

 

The size doesn’t matter, it can be a small one to place on your table or a large one with a stabilizer.

 

What’s important is that it must allow you to adjust the height of the image and offer good support.

 

However, if your camera is very heavy, try to look for a sturdy tripod.

 

BluCactus - tips to start YouTuber career - important dataSound:

 

If an image is good, but its sound quality is poor, the video won’t be successful.

 

That’s why you must keep a tool in mind to ensure that the audio in your video is sharp enough to ensure the quality of the audiovisual.

 

Try to avoid recording any sound, music, or voice with the internal microphone of the camera or with the microphone of your own cell phone.

 

Instead, use an external microphone or a recorder to avoid any kind of background noise that may occur.

 

How do I upload my videos to YouTube and make them a success?

 

BluCactus - important informationOnce you have your first videos edited and ready, it’s time to post them on YouTube. For this, you must first create your own account.

 

All you have to do is write your email or choose your Google account for it.

 

Once you have your account, you’ll find a camera icon with the word “Create” which you must click. Then, all you need to do is select or drag the file you want to post to process it.

 

Now, while your video uploads calmly, you must understand the aspects that will allow you to grow on this platform.

 

Consider

 

  • Title: Create an attractive enough but also the concise title for the audience you want to get attract.
  • Description: In here, you can add some paragraphs of what the video is about and who you are as an account. You can also summarize the content of the video and also leave your accounts and other contact channels.
  • Tags: use the hashtags that best suit your account and the content of the video.

Tips to become a successful YouTuber

 

Having a channel with many followers, and thousands of visits are what many aspire to achieve. However, this is only accomplished with hard work, talent, and some advice from veterans in the area. That’s why here we collect some of the best tips to grow your YouTube channel, enhance your videos and get the best out of what you have to say.

 

BluCactus - tips to start YouTuber career - important dataDefine the channel theme, tips to start YouTuber career

 

You may already have thousands of ideas ready to come out.

 

However, it’s best to select some topics adapted to your lifestyle and that you know.

 

Besides, you must offer interesting information to achieve a good position on this platform.

 

Make interesting videos with a clear theme, define your target audience and work to attract them with things they really like.

 

BluCactus - tips to start YouTuber career - important dataCollaboration with other YouTubers

 

Perhaps at the beginning, it will be more difficult for you to make contacts or join the community of those YouTubers already positioned.

 

However, a great way to grow on this platform is by working side by side with those who already have more experience than you in networks.

 

By collaborating with other YouTubers, your number of followers and visits is likely to increase. Because of this, you must have as allies accounts that have the same theme as yours or that their viewers are very similar to yours. It’s time to stop thinking that social media is your enemy and start to join work with more content creators.

 

BluCactus - tips to start YouTuber career - important dataInteraction with your followers, tips to start YouTuber career

 

You must have a good relationship with your viewers and followers.

 

For this, try to reply to their messages or comments.

 

Make them feel part of your creative process and the development of topics for future videos.

 

Don’t forget that they’re the ones who will see your content. That’s why you must offer them what they want to see.

 

BluCactus - tips to start YouTuber career - important dataPromotion on social media

 

Don’t forget to use social media as a growth strategy. The more active channels you have on social media, the better for your YouTube account. After all, you will acquire new followers from different spaces, helping you to position your channel much better.

 

Constancy, tips to start YouTuber career

 

To achieve real and honest growth on YouTube or any other social media platform. You must understand that it’s a slow but very satisfying process. Don’t rush it, don’t buy followers, and much less pay others to see your content. Little by little you will see your account grow and see how all your efforts were worthy, be patient.

 

BluCactus - important informationClosing your videos

 

When you finish your videos, don’t just say goodbye and leave your followers there. Make a call to action to get them excited to see more of your content, walk around your website, follow you on social media and interact with your account. You should find creative ways to invite them to follow up on your materials without being too intrusive, otherwise, you will create quite an adverse effect.

 

Be yourself, tips to start YouTuber career

 

Whether you’re new or experienced, if you have something unique to offer, it will reach your viewers almost at once. In other words, don’t copy other creators and try to be yourself. This way, you’ll capture the attention of other viewers or collaborators who you may inspire and make them contact you.

 

How to monetize your YouTube videos

 

BluCactus - tips to start YouTuber career - important dataThis is a tip for those who already have a little more time on YouTube and have good results in terms of their networks, statistics, and visits per video.

 

If you want to activate monetization in the videos, you must enter your account settings, and go to the button that says “earn income.”

 

Once the page opens before you, you must activate the option of the income-earning program in your account.

 

You can find it on a button with the same name. After all these steps, you can easily manage your videos, income, and the statistics obtained through it.

 

BluCactus - important informationAnd don’t forget … be patient!

 

We already mentioned that being a YouTuber is not an easy task.

 

It means creating content, recording it, taking time to edit, promoting it, replying to comments, keeping up with your community among thousands of other things.

 

But don’t despair on the way to being a YouTuber.

 

With patience, discipline, determination, and all the advice that we offered you in this blog, you will be one step closer to becoming a successful YouTuber.

 

BluCactus, your ally in Digital marketing

 

BluCactus - tips to start YouTuber career - important dataBluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.

 

BluCactus will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the creation of your website or the administration of your accounts on social media.

 

This online marketing agency, based in United Arab Emirates, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to get the help of the best specialists in digital marketing. Subscribe to our weekly newsletter

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

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14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEO - Banner

14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEO

14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEO. Whether you agree or not, the Facebook page engagement levels have drastically fallen. Also, organic reach is decreasing day after day. In such a situation, running a Fashion Facebook page can be an intimidating task, especially for newcomers in the market. 

 

As a digital marketing agency, we feel this is an area of concern.

 

So, if you want to increase the engagement levels of your Fashion Facebook page, then keep reading this blog post till the end. In this blog post, we have shared 14 surefire tips that will help you scale any Facebook page through organic SEO efforts.

 

So without further ado, let’s begin.

 

1. Post less

 

Blucactus - postless - 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEOYou might be thinking that posting tons of content on Facebook will help you grow your Fashion page. To be honest, this is not the case. Facebook’s algorithm has changed over time. 

 

It is getting more complex and dynamic. But the one thing that remains constant is the power of quality content. Yes, Facebook’s algorithm still gives preference to quality content over quantity. 

 

We have seen many fashion pages on Facebook that just bombard their fans with low quality and irrelevant content. That is not going to work at all in 2021.

 

Today, quality content remains the king.

 

Instead of posting 2-4 low-quality content, focus on posting one single high-quality content a day. 

 

At BluCactus United Arab Emirates, we publish 1-2 content on Facebook on a single day. This helps create the best content for our users and fans. 

 

2. Check when your fans are online

 

Blucactus - check when your fans are online - 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEOWe used to believe there was a specific time to post on Facebook. However, this is not the case. When it comes to posting on Facebook, there is no secret formula. 

 

First, you need to understand that every page or brand has its own perfect time. In the case of a Fashion brand or a page, your perfect time could be Saturday or Sunday. Because that is when most people have a holiday and they might be looking for something to shop around.

 

Unfortunately, this happens only with a few lucky people. 

 

So, if you want to play your cards wisely, then post content when your audience is most active. For this, you can easily use your Facebook insight tool and find out at what time your audience was online on Facebook. 

 

You can also use social media scheduling apps like Buffer or HootSuite to find the same insights.

 

3. Try out videos

 

Blucactus - try out videos - 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEOVideo content is the next big thing and you should leverage it for sure. People are on Facebook for pleasure and leisure. They won’t read long and lengthy blog posts on Facebook. 

 

This is where video content comes into the picture. 

 

We have seen that video content performs best on Facebook. Also, research done by Buzzsumo suggested that video content gets twice as much engagement as compared to other forms of content on social media. 

 

Here are some video content tips for your Fashion Page on Facebook:

 

  • Start uploading how-tos and tutorial videos related to fashion. For example, how to wear jeans with a top, how to pinfold jeans, 5 ways to wear a denim jacket with t-shirts and jeans. Remember, people crave informative videos on Facebook. So, such content will surely help you a lot.

 

  • You can also publish an interview series of any fashion blogger, designer, or expert in your niche

 

  • Add captions and links in your video so that you can also drive referral traffic to your website. 

 

  • If you are running a fashion store, then showcase your product’s features, benefits, and so on.

 

4. Go live

 

Blucactus - go live - 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEOWe are 100% sure that going live on Facebook is not on your top to-do list. If this is the case, then you are surely losing out on a good number of opportunities in the market. Facebook’s algorithm tends to rank live videos higher in the feed as compared to other content.

 

In fact, Facebook also reported that people spend 3X more time watching live videos as compared to normal videos.

 

Additionally, Social Media Examiner, a top-rated social media blog, reported that when they go live, they receive more exposure and engagement. So, start using live videos from now on.

 

To make things easy for you, here are some tips:

 

  1. If you are running a Fashion store, then show a behind-the-scenes video of your store.
  2. You can also host a question-and-answer session with your audience. 
  3. Share live tips, tricks, and advice related to fashion.
  4. Share weekly and monthly tips. 

 

5. Share curated content

 

Blucactus - share curated content - 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEOWe know you might be feeling quite weird right now, but sharing the curated content of others might work for you. We share some of the best-created content of others in our niche. And it works like a charm for us. 

 

It not only saves our time but also helps us improve our engagement levels and reach. 

 

No, we are not recommending you to share your competitor’s content on your Facebook page. However, you can think of sharing some industry reports from top media publications. 

 

In the case of the Fashion niche, you can think of sharing the content of Vogue, GQ, Cosmopolitan, and many others. 

 

Apart from this, you can also think of sharing user-generated content if you are running a fashion store online. User-generated content will help you improve your sales, credibility, and authority.

 

Visit the Gopros Facebook and take some inspiration regarding user-generated content.

 

6. Ask questions and opinions

 

Blucactus - ask questions and opinions - 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through Facebook SEOAnother good way to increase the engagement of your Facebook page is by giving a chance to your audience to share their thoughts. And you can do this by asking them questions and opinions on a fashion-related topic.

 

If you are running a fashion store, then you can also ask the opinion of your audience about the new product launch and their views. 

 

Apart from this, you can also consider doing a Facebook poll.

 

If you run a fashion blog, then you can also think of sharing relevant news and information on it.

 

7. Share in groups

 

Blucactus - share in groupsIf you instantly want to increase the reach and engagement level of your Fashion based Facebook page, then start sharing content on various Facebook groups. We feel the Facebook group has an edge over the Facebook page. And that is true. 

 

We have seen a spike in our reach and engagement while sharing content on various Facebook groups. 

 

Here’s the technique that works:

 

  1. First, you need to join a few of the Facebook groups related to fashion, modeling, and beauty. Remember, you need to join only public groups and not private ones. 
  2. Once you have joined those groups, share your content with those groups. 
  3. Don’t directly publish the content on such groups. First, upload the content on your Facebook page and then share it in the group.

 

This technique will surely take your engagement to whole new levels.

 

8. Watch other Facebook pages

 

Blucactus - watch others facebook pageThe social media landscape is very dynamic. What’s working today might not work tomorrow or the day after that. That’s why it is very important for you to keep an eye on your competitors’ Facebook page.

 

It can be helpful for you to check the other’s page and see what’s working for them.

 

Facebook offers an excellent tool called Facebook watch. In this tool, you can list down your competitor’s page and check out their KPIs like reach, engagement level, posts published, and so on. 

 

It does not give any personal information, but it can surely compare your performance with your competitors. Apart from this, it also allows you to check the top post of your competitors.

 

9. Experiment with new content ideas

 

Blucactus - experiment with new content ideasAnother great way to improve your Facebook page’s ranking is by experimenting with the new content format. 

 

A few years back, image content worked best on Facebook. Now, video content has taken the lead. In the coming years, user-generated content, live videos, and visual content will be booming. 

 

That’s why you need to keep on experimenting with the new type of content which will help you stay updated.

 

You can also use the 70/20/10 format of content strategy.

 

  • 70% of your content should be the content that is already performing well for you.
  • 20% of your content should be educational. Not sales-related.
  • 10% of your content should be experimental. 

 

Follow this strategy for a month and check what kind of result you get.

 

10. Reply to comments

 

If you want to organically grow your Fashion Facebook page, then reply to the comments of users without fail. Imagine a situation where you opted for service by seeing a Facebook ad. Now, you have some confusion regarding it and try to reach that brand commenting on their wall. 

 

But there is no reply from their end. How would you feel? Bad, right?

 

In the same way, when your followers comment on your post or on your wall, make sure that you reply to their comments. This will make them feel special and they’ll appreciate this gesture of yours. 

 

If it is a positive comment, then write a small thank you note. If it is a negative comment, then deal with it politely.

 

11. Do a giveaway 

 

Blucactus - do a giveawayThe next in this list of 14 Impeccable Tips to Improve Your Fashion Facebook Page’s ranking through SEO is doing a giveaway.

 

Giveaways are the most underrated technique to improve the Facebook page’s ranking. 

 

They will help you make your brand go viral within a few days.

 

Apart from this, the giveaway will also help you in generating leads and improving your conversion rates.

 

12. Create a Facebook group

 

Blucactus - create a facebook groupWe have already mentioned that organic reach on Facebook is dying. So, a better solution to increase your organic reach on Facebook is by starting a group or a community. 

 

Facebook group has an edge over the Facebook page. We have already mentioned this.

 

Moreover;

 

The Facebook group will also help you create a community of like-minded people. You can easily run and promote your offers in such groups. Also, you don’t need to worry about driving traffic as you already have a community of loyal followers.

 

13. Complete your profile

 

Blucactus - complete your profileDo you follow random profiles on Facebook?

 

Of course not. Nobody loves to follow a brand that is not genuine, authentic, and transparent. That’s why you should complete your Facebook page profile from top to the bottom. 

 

Mention each and every detail about your page. 

 

It will help you establish your trust, authority, and credibility in the minds of your audience. 

 

Also, make sure to have a good profile picture along with a stunning cover banner that goes with your fashion brand.

 

14. Be consistent 

 

Blucactus - be consistentThe last in this list of 14 tips to improve fashion Facebook page’s ranking is to publish content consistently. Consistency is the key to success. That’s why you need to ensure that your fans and followers are always occupied with quality content. 

 

Yes, consistency is important but it will be useless if you are not publishing quality content. Consistency and quality content go hand in hand. 

 

Photos, images, text, links, and videos are the 5 types of content that you should churn out on Facebook on a regular basis. UGC and live video can also provide good value to your audience. 

 

You must try publishing interesting and eye-catchy information about your fashion brand, business, or blog. 

 

A how-to guide and tutorial content works the best in the fashion niche.

 

Conclusion:

Blucactus - Contact us

 

By using the 14 tips and tricks mentioned in this blog post, we are sure that you will definitely improve the ranking, reach, and engagement of your fashion Facebook page. Although fashion is a tough nut to crack, these tips might come in handy for you.

 

They are simple, easy, and effective. You can use a few social media tools and your creativity to get the most out of these 14 tips.

 

Subscribe to our weekly newsletter and contact BluCactus Arabic now.

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

Get a Quote

How Do You Organize Your Work With Social Media - Banner

How Do You Organize Your Work With Social Media

How Do You Organize Your Work With Social Media in the United Arab Emirates. Are you looking to organize your social media workflow but are confused about where to start? Not sure what social media management tools to use?

 

You have come to the right page.

 

In this article, you’re going to learn how practical social media management tips to keep your workflow organized.

 

If you’re wondering how to create a social media content calendar or you’re looking for simple ways to organize your social media tasks, then this article is for you.

 

See, social media marketing is becoming more important than ever. Nevertheless, as brands and companies are using more than one social media channel, it’s hard to organize your workflow.

 

Apart from the lack of proper research, companies are wasting close to $958 million due to ineffective marketing each year.

 

It’s not easy

 

Blucactus - it's not easyThe reality is that staying organized with your social media workflow can be overwhelming and time-consuming.

 

You have to determine your target audience, develop an effective social media strategy, identify the type of content to share with your audience, and know what channels to use for social media marketing.

 

As if that’s not all, you have to create a content calendar, follow the latest social media trends, engage and connect with your audience, determine what tools to use, etc.

 

It’s no easy task.

 

But don’t give up because this article will teach you how to organize your social media marketing.

 

Sounds good?

 

Alright, come inside and explore the topic.

 

Understand the reason for being on social media

 

Blucactus - understand the reason for being on social mediaFirst off, when it comes to how to organize your social media workflow, you need to start with the “Why”.

 

Brands use social media for various reasons.

 

Some use social media to provide great services to their customers while others are looking to drive. A study by Nerdy Writers, an essay writing service provider has shown that 90% of marketers say their social media marketing has increased exposure to their brands. 75% have reported increased traffic to their online businesses.

 

Some companies use social media to promote their products or services.

 

As you can see, different companies have different reasons for being on social media.

 

Back to you:

 

  • Are you looking to increase brand awareness?
  • Drive more traffic to your website?
  • Increase your brand’s online presence?
  • Provide better customer service?
  • Generate more leads?
  • Boost consumer engagement or grow revenue?

 

Once you determine the reason(s) for being on social media, it’d be easier to develop a strategy that helps you achieve your goals.

 

Know your target audience

 

Blucactus - know your target audienceEver heard of the saying, “marketing to everyone is marketing to no one?”

 

This is where it applies.

 

If you don’t know who you’re selling your products or services to, chances are that you will try to sell to everyone on social media. 

 

You will end up wasting a lot of money, time, and resources because no one will buy or engage with you.

 

42 billion people use social media worldwide. This equates to 53% of the world’s population.

 

However, not all are interested in doing business with you.

 

First off:

 

  • Determine who you want to target with your social media campaigns.
  • Know what they want and like.
  • Why do they want to consume certain types of content?
  • Which social media channel do they prefer?
  • How they want to consume your content.
  • Etc.

 

Understanding your target audience will help you know when, where and what content you’re going to share and get your audience engaged.

 

Knowing your prospects also helps you better solve their needs and answer their request.

 

Develop a winning social media strategy

 

Blucactus - develop a winning social media strategyA report compiled by Pro Essay Writing, a company that offers professional essay writing services shows that approximately 91% of US businesses use social media for marketing purposes. This means that the competition on social media is fierce so you need to develop a strong social media strategy.

 

As stated earlier, your social strategy is influenced by the social media marketing goals you set (refer to our point about understanding the reason for being on social media).

 

Once you have established your goals and objectives develop a plan detailing the steps you take to actualize them.

 

Developing a strong social media strategy helps to keep your team organized and also increases overall productivity.

 

Choose the right social media channel for your business

 

Blucactus - choose the right social media channel for your businessThere are over 103 social media sites out there but not all are suitable for your online business. Besides, you don’t need to create accounts on all of them.

 

You will lack time and fail to create engaging posts.

 

You need to choose the right social media channels.

 

Once you choose the right channel, it will be easier to create relevant content.

 

It’s better to select only a few social media channels that you can have time to create high-quality content that engages with your target audience.

 

Facebook, Instagram, YouTube, and LinkedIn are the most popular and powerful social channels currently.

 

Since you have determined your target audience, it will be easier to know what channels they prefer.

 

Identify the types of content to share on your social channels

 

Blucactus - identify the types of content to share on your social channelsUnderstanding your target audience helps you know what types of content they want to consume, and how.

 

There is a bit of strategy when it comes to identifying the types of content to share with your social media audience.

 

First, you will need to know your consumers’ preferences. This will involve some little research.

 

Once you have figured out that, find out how you can satisfy those preferences.

 

How to satisfy your audience’s needs can also be tricky.

 

This is where you need to apply the 80/20 principle that implies that 80% of your content should be educational, informative, and entertaining, with promotional content taking the other 20%.

 

The content creation process can be overwhelming, but it doesn’t have to be.

 

Audit the content you already have- blog posts, marketing materials, blog posts, etc. Then think about other types of content such as industry articles, customer reviews.

 

Once you decide the types of content to share on your social media platforms, head over to our next tip.

 

Determine the right time to share your content

 

Blucactus - determine the right time to share your contentTo be successful with your social media marketing, timing is everything.

 

Knowing what time to share your content helps you reach the biggest number of viewers.

 

This is where you need to find out the exact time your prospects prefer to use social media.

 

For instance, busy 9-to-5 workers prefer to use social media between 6 and 8 pm. 

 

Social media users with flexible work hours can use social media between 12 and 3 pm.

 

Remember that there is no one-size-fits-all method of determining when your target audience uses social media.

 

For that reason, you need to understand your target audience’s behavior.

 

Create a content calendar to organize your social posts

 

Blucactus - what is a social media content calendar 4Remember that our topic is about How to organize your social media marketing workflow.

 

So you need to create a content calendar that works.

 

A social media calendar will help to save your time and allow you to track and test different strategies to see what works for your audience.

 

It also helps you organize your content and develop an editorial strategy for posting.

 

You can download free content calendars online or create your own using an excel spreadsheet.

 

In your content calendar, ensure to have links, posting date and time, social channel, category, and post verbiage.

 

The type of content calendar to use will be determined by the number of social channels where you’re going to share your content.

 

For instance, if you intend to share content on one social channel, you can create your own content calendar with an excel spreadsheet.

 

Perhaps you’re wondering why you need a content calendar.

 

Let’s answer a few questions about social media content calendars.

 

What is a social media content calendar?

 

Blucactus - what is a social media content calendar 2

CoSchedule defines a social media content calendar as a spreadsheet or application used to plan when and which content to schedule in advance. 

 

Content calendars also help to manage campaigns and monitor deadlines.

 

Having a social media content calendar will help to keep you focused and simplify content planning.

 

 

What are the benefits of using a social media content calendar?

 

Blucactus - what is a social media content calendar

In other words, why are social media content calendars important?

A social media content calendar improves focus for your team.

 

Without a content calendar, your social media strategy is doomed. You’re going to struggle to effectively engage your audience and grow your business if you don’t develop a strong strategy and content calendar.

 

Here are a few reasons why you should use a social media content calendar:

 

It saves time and helps you stay organized 

 

Blucactus - what is a social media content calendar 3Think about what will happen when you scramble to put together a post a few minutes before you need to publish it.

 

You’re most likely going to share a mediocre post that adds no value to your prospects.

 

A content calendar helps you to plan out your social media content on a weekly, monthly, or even yearly basis in one go.

 

This means that when it’s Monday, January, or December, you know what posts need to go live. It also helps to free up your time in the future.

 

It helps to customize posts for each channel

 

Blucactus - what is a social media content calendar 4The message you push on Instagram isn’t the same as the one you push on LinkedIn and other platforms.

 

In other words, you need to customize your posts for each social media channel.

 

A content calendar lets you craft a custom message for each channel that suits your audience. 

 

For instance, you can share a snippet of your latest video on Instagram while posting the full video on YouTube and Facebook.

 

A social media content calendar helps to reduce everyday stress

 

Blucactus - what is a social media content calendar 5Life is busy and everyone is busy. You’re also probably busy and stressed already.

 

So you don’t want to worsen the stress by worrying about what and when to post on social media.

 

A content calendar will help you with content planning so you know what type of content to share each week or month. This way, you will never have to get stressed.

 

Improves efficiency and consistency

 

Efficiency and consistency are two of the most important aspects of content marketing.

 

You need to share educational, relevant, and entertaining content regularly with your target audience.

 

Having a content calendar helps you maintain a consistent message across multiple channels with a regular posting schedule.

 

Keep your content calendar updated regularly

 

Blucactus - what is a social media content calendarCreating a content calendar is one thing; you also need to update it day after day.

 

Besides, you should keep your content calendar as flexible as possible because, with social media marketing, not everything is set in a stone.

 

Sometimes you will need to change things along the way.

 

Your content calendar should allow you to do this without affecting other things.

 

Also, because you will be creating new types of content for different platforms, your calendar should match the type of content you’re sharing at all times as well.

 

Know where to look for timely and relevant content 

 

Blucactus - know where to look for timely and relevant contentNew trends are coming up on social media every time. You need to keep your target audience updated on every new thing that’s happening around your brand.

 

So you want to keep your eyes and ears open to know what’s trending, what content people are posting on their social media channels, which stories people are talking about, etc.

 

Staying on top of trending topics and stories can help you drive mountains of traffic to your online business.

 

Schedule your posts in advance 

 

Blucactus - schedule your posts in advanceYou probably have a lot of tasks to accomplish within a given period, right?

 

Scheduling your posts in advance can help to free up time so you can focus on other important tasks.

 

You will also save more time by grouping and schedule your posts beforehand.

 

Remember that posting too little or too much can hurt your social media marketing goals and objectives.

 

Scheduling your posts can help you avoid this because you will know the best time to post what content on what platforms.

 

To simplify post scheduling, you can use social media management tools like HootSuite or HubSpot.

 

Perhaps you’re wondering “what are the best social media management and planning tools?”

 

Here are just a few you can try and see which one works great for your business.

 

  • CoSchedule.
  • Buffer.
  • Hootsuite
  • IFTTT (If This Then That).
  • ContentCal.
  • SocialBee.
  • Edgar.
  • SharedCount

 

Over to You

 

Blucactus - Contact us

That’s how to organize your work with social media.

 

Remember that these are just a few of the social media strategies to help you organize your workflow.

 

It’s your time to execute your strategy by creating and filling your social media profiles, and following the strategies shared above.

 

Do you have any questions or concerns? Contact BluCactus Arabic!

 

Subscribe to our weekly newsletter

 

Good luck!

 

Author Bio for this guest post:

 

BluCactus - Eliza Sadler

Eliza Sadler is a professional journalist with four years’ experience and also works as a freelance academic provider. Her focus is always on providing high-quality work and dreams of being a top-rated writer and editor.

 

Her ability to create original work that meets high standards is what makes her popular with her student audience. Feel free to connect with her by email.

 

 

 

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

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The app of the moment: Telegram and How to get followers to create a community for your brand - Banner

The app of the moment: Telegram and How to get followers to create a community for your brand

How to get followers on Telegram to create a community for your brand in the United Arab Emirates. Getting followers on telegram for your brand may seem a bit difficult for you. However, thanks to our advice this will be easier than you think. You may even have an account already, but have no idea how to grow it.

 

In this case, don’t worry, because at BluCactus United Arab Emirates we love to show you the best marketing tools. This way, we teach you how to grow your brand and get potential customers.

 

If we focus on the world of marketing, we can see the rise of certain applications. However, today we will only take into account the instant messaging sector. At the moment, both brands and organizations use these platforms all thanks to the evolution of these channels.

 

Why does this happen? Today, instant messaging has a lot of power. After all, it allows personalized marketing to work in a better way. As a result, it’s able to provide the customer with the personalized attention they deserve.

 

Apps like Telegram are an excellent option for your brand

 

BluCactus - seguidores en Telegram - datos importantesIf we talk about applications as such, they have come into play as a means of personal communication. However, thanks to their good operation, today they are used as a business tool to create consistent communities.

 

For example, we can look at WhatsApp for a moment, the most used instant messaging application so far. This platform has been so innovative that it has been able to adapt to business needs through its Business version.

 

In fact, thanks to its functionality, this application is the favorite of users, however, Telegram also has its special features. So, if you are building your digital marketing strategy, you can include this application to reach the subscribers that your brand needs.

 

Also, if you are interested in using Telegram, you should know a little more about this application in advance.

 

Telegram has become popular, thanks to its advantages

 

BluCactus - seguidores en Telegram - datos importantesCarrying a digital marketing strategy through Telegram can be more beneficial than you expected.

 

These are some advantages of using Telegram to publicize your brand:

 

  • The reach of your brand will increase.
  • It saves you time and resources when implementing your strategy.
  • Its segmentation capacity is amazing.
  • It has a cloud as a storage system.
  • You will be able to increase your client’s trust in you. 
  • You will be able to carry out more effective conversations with your followers.

Telegram: Why include it in your brand?

 

BluCactus - seguidores en Telegram - datos importantesWhen it comes to digital communication tools, Telegram shows a lot of promise at the moment. Its creators Nikolái and Pável Dúrov launched it in 2013. Their goal was to create an application that would stand out from others. For this reason, in Telegram you can find the following elements:

 

It works just like any other instant messaging app

 

Thanks to the way it works, Telegram is very profitable when launching a digital marketing strategy. This is because the messages always reach the recipients at once. Besides, it ensures a high percentage of certainty that they will be read.

 

BluCactus - seguidores en Telegram - datos importantesIs an effective way to share different content 

 

Through this messaging application, you can send files in image or video format.

 

Similarly, you can send files regardless of whether they have text or graphics.

 

Now, we know what you’re thinking, don’t other apps do the same?

 

Yes, they do. However, Telegram allows you to create a better community.

 

There may be massive or anonymous users 

 

By using this application, you can create public or private groups, as well as channels. This way, users can follow the accounts they want without the need to provide their data.

 

BluCactus - seguidores en Telegram - datos importantesPrivacy is one of the best features of Telegram

 

Currently, Telegram has 500 million users, which means that it’s below WhatsApp, which has 1000 million users, thus being the most used instant messaging app.

 

However, once WhatsApp announced its inclusion of advertising, many of those users decided to switch to Telegram. Besides, the change of their terms of use also propelled this switch. For users who live in these types of applications, it is important to maintain their reliability, and it is one of the reasons why they trust Telegram.

 

We can’t deny that this app offers a high level of safety. To ensure this, it offers private chats that once left behind for a long time will get destroyed. Besides, on telegram, if someone is part of a group chat, they can hide their phone number so that others can’t see it.

 

How to get followers on Telegram to create your brand’s community?

 

As you can see, Telegram is an excellent option to show your marketing plan through instant messaging. To get followers on Telegram, you can acquire them through a pre-payment or other methods. On the other hand, the good news is that by using Telegram, you won’t have to make an effort to grow your brand community. Now, what you should know is that the users you purchase through this application are not real. They are only bots that will serve to increase the followers of a certain channel. For this reason, there will be no type of interaction with your content. As a result, you may see that your results do not coincide with the objectives of your brand.

 

BluCactus - followers on Telegram - data

The idea is to interact with your customers to create stable communication. This way, your conversions will be positive as you will be organically reaching the attention of users. So, if you want to grow your community, follow the next tips:

 

  • Create a good description for your channel

 

Your channels must have a good description, or else it will be difficult to attract subscribers. In this text, you cannot forget to include keywords about the topic that your brand will deal with. This way, if users start to search for content related to your channel, they will be able to find it quickly.

 

  • Create a good content strategy, followers on Telegram 

 

BluCactus - followers on Telegram - data

When it comes to talking about a marketing strategy for any business sector, content is always the protagonist. That’s why we always offer this recommendation to those who manage a brand and want to find their potential customers.

 

If you want to create a strong community for your brand through this application, your content will play a key role in this goal. What are users looking for? Information that is useful and directly responds to your concerns regarding the brand.

 

As a result, your content must be interesting and entertaining to increase your followers. If you want to achieve a quality community, you must take into account this point.

 

  • Use your social media to spread your Telegram channel

 

BluCactus - followers on Telegram - dataIf you use social media platforms like Instagram or Facebook, the time has come to make the most of them.

 

These social platforms are the most important to connect with the public on the web.

 

For this reason, you can use these means to promote your Telegram channel or channels more effectively.

 

When you use Telegram, it will offer you a link to your group or channel.

 

This way, you can easily share it on your social media to achieve a more direct connection.

 

  • Incorporate your website link, followers on Telegram

 

BluCactus - followers on Telegram - dataTo carry out the promotion of your Telegram channels, social media will not be the only means.

 

To form your community, you must make all your brand information visible.

 

That is, you must add your contact details to your instant messaging applications.

 

Similarly, you can invite your users to reach you through other channels, as long as you have a good customer service strategy. Remember that for the user, the attention you pay to them will be decisive to be part of your community on Telegram or not.

 

  • BluCactus - followers on Telegram - dataTake advantage of the recommendations

 

The recommendations of other people will be very relevant to create the community you want for your brand.

 

For this reason, offering good content will increase the chances of people recommending your channel to their friends or family.

 

This is a good option for your brand to become known organically, and of course effectively.

 

  • Join stakeholder conversations, followers on Telegram

 

BluCactus - important dataTo form a community interested in your brand, a good idea is to start interacting in groups dedicated to your sector. For example, if your brand is dedicated to the fashion sector, enter groups where they talk about popular clothes or other related topics.

 

In advance, you must find out in which groups your potential clients are. This way, you will be able to interact in their conversations. However, for this to work you must contribute with interesting and entertaining opinions. Only in this way, will you notice how other users will give their opinion in the conversation.

 

The objective of this point is to show that you are an active person since it’s the only way to capture the attention of users. Also, showing content related to their search will make it easier for them to get closer to your brand. This way, you will be able to achieve a greater reach in this application.

 

  • Your channel should appear in the Telegram directory

 

BluCactus - important dataTelegram has very interesting features, and one of them is being able to use channel directories.

 

They turn out to be very beneficial because through them, you can promote your channels as they will be organized by category and theme.

 

This way, a user who uses Telegram will be able to easily search and find the information they need. Similarly, you must look for the directories where you will have the opportunity to reach a greater number of users.

 

If you want to see your followers grow a lot faster, you must include this option in your marketing strategy.

 

  • Use sponsored ads, followers on Telegram

 

BluCactus - important dataHow to create a community for your brand on Telegram? As you have seen, we have given you several helpful tips to allow you to meet your goals.

 

Don’t think twice about creating banner ads for different social media platforms. This way, you can lead users to your channels on Telegram.

 

In the same way, this platform allows you to do paid advertising.

 

For this, you can choose the channels in your sector you want to advertise and then agree with the channel administrator.

 

Does email marketing also work for Telegram?

 

When can you use email marketing? If your database is sufficient for your newsletter, you can lead your followers to other communication channels. Email marketing turns out to be a very simple option to promote your brand’s social media. But to be effective, you must create a good campaign. In it, you must explain to your followers the advantages of your brand and the content they will find once they join your Telegram channels.

 

Did you like this post?

 

 BluCactus - important dataIf you want your brand to work through this application, you must focus on the organic growth of your followers.

 

We can’t deny that Telegram channels work very well when it comes to reaching your customers. That’s why, if you want to create a community for your brand, you must take into account our advice.

 

If you still have doubts, at BluCactus we can help you to have a good marketing strategy for your brand. All you have to do is contact us to allow us to create an effective plan for you. With us, you’ll have a solid community for your brand in one of the most important instant messaging apps.

 

BluCactus, your ally in Digital marketing

 

BluCactus - important data

BluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.

 

BluCactus will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the creation of your website or the administration of your accounts on social media.

 

This online marketing agency, based in United Arab Emirates, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to get the help of the best specialists in digital marketing. Subscribe to our weekly newsletter.

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

Get a Quote

Take over TikTok with the best marketing guide! - Banner

Take over TikTok with the best marketing guide!

The best Marketing guide for TikTok in the United Arab Emirates.When it comes to the most popular social media platforms, TikTok is leading the way. Today, it’s one of the favorite platforms of the public, especially young ones. However, companies and institutions have taken TikTok into account to reach their target audience. So, due to the number of people who use TikTok, we want to offer you the best marketing guide for TikTok. With it, you’ll be able to easily take advantage of this platform.

 

You may have a lot of questions about it, but don’t worry. Today, we will answer all of them. If you choose to use TikTok, you should do it correctly so that you can achieve your goals. Regardless of your brand goals, you can use this popular platform to gain good visibility.

 

Of course, some brands can get more benefits than others by using this platform. Today, you’ll find out if your business is part of them. That’s why, before using this platform to boost your brand, you must know its characteristics.

 

Take into account the following data from this social media platform

 

Before using this platform to position your brand, you should take note of the following:

 

BluCactus - Marketing guide for TikTok - datos importantesThe target

 

TikTok has become more relevant among young people between the ages of 16 and 24.

 

Knowing this is very important for your brand.

 

After all, this will determine whether young people are the ones your brand needs to meet its goals or not.

 

For example, if your audience is over 30 years old, it may be more convenient for you to opt for platforms such as Instagram and Facebook.

 

BluCactus - Marketing guide for TikTok - datosDemographic segmentation 

 

Regarding demographic segmentation, we can observe the following data:

 

  • Women: 44.4%
  • Men: 55.6%

 

As you can see, there is not much difference in these percentages. As a result, you will have to be smart when using certain filters to capture the attention of these users. Besides, for your segmentation capabilities to increase, you must understand that the average time a user uses this application is 52 minutes. This means that you will have enough time to create a solid marketing strategy.

 

Creating your marketing strategy: what are the right topics for your TikTok account?

 

BluCactus - Marketing guide for TikTok - datos importantesAs long as you create a good marketing strategy, it will be possible to adapt your brand to this platform. However, it will be much better to have an audience that really cares about the content you offer. However, you may not have enough time to keep an eye on how your marketing strategy is working. In this case, you can hire the services of a marketing agency.

 

If you have decided to use TikTok, one of your main goals should be to grow your account as quickly as possible. To achieve this, you must choose more suitable topics to start with.

 

Compared to other platforms like Facebook and Instagram, this platform turns out to be more fun due to its visual content. For this reason, creativity is one of its main pillars when it comes to creating content for this platform.

 

These are some of the most impressive topics on TikTok:

 

  • Fashion
  • Food
  • Technology
  • Video game
  • Humor
  • Music

BluCactus - Marketing guide for TikTok - datos importantesDetails to take into account 

 

Once you create a TikTok account for your brand, it’s important to know that there will be some control when communicating with users.

 

This is what makes this platform different from others such as Instagram.

 

As a result, TikTok consists of user-generated content. In this sense, once a user creates a video on it, others have many ways to interact with it. Some even create more content based on it.

 

BluCactus - Marketing guide for TikTok - datos importantesMake good use of conversion types on TikTok

 

How do the types of conversions work on TikTok? 

 

The audience that lives on TikTok doesn’t respond well to direct sales.

 

Because of this, your brand will need to focus on creating a good marketing strategy to gain recognition.

 

This platform grants a lot of notoriety, as long as you never forget that direct sales on it will never be the right way. As a result, the types of conversions that work on TikTok are related to conversation and brand image.

 

Do you want to get your brand known on TikTok? Create your account

 

BluCactus - Marketing guide for TikTok - datos importantesHow to create an account on TikTok? For your brand to start interacting with TikTok, you must create an account. For this, you will only have to follow the following 2 steps:

 

Select the registration form

 

Even if there are several registration options, the fastest method will be by entering your email address.

 

Create a password 

 

You choose the password you will use for your TikTok account. For this, you must create a safe and secure one with the characters needed to create it. In this sense, only you or your marketing team should know it.

 

Through these 2 simple steps, you can quickly create your TikTok account. You must know how to differentiate between a person and a brand account. After all, you will focus on enhancing the marketing strategy that you’ve idealized for your brand. So, you need to switch from a personal account to a Pro account.

 

BluCactus - Marketing guide for TikTok - datos importantesWhat are the characteristics of a pro account? 

 

  • It allows you to have access to a greater number of functionalities to improve your content. Besides, you will find very interesting tools to boost the performance of your account.

 

  • You can add interesting information to your profile, such as a contact email or a link to your business website.

 

  • You will have access to detailed statistics. This way, you can be aware of the growth of your followers and the reach that your brand is having.

The next step will be to verify your TikTok account

 

By having an account on TikTok, you should take care to review the progress of your actions. That’s why you must take into account all the functionalities of this platform. This way, you will be able to analyze your marketing strategy. On the other hand, you will be able to grow effectively on this platform until your account is verified.

 

Why is it important to verify your account?

 

How many users does TikTok have? Today, this platform has more than 800 million users. For this reason, if your account reaches the expected success, it could be plagiarized by another user. That’s why it’s so important to have a verified account for your brand.

 

BluCactus - Marketing guide for TikTok - datos importantesAmong the benefits of having your account verified, it is worth mentioning:

 

  • Your SEO will improve considerably on this platform, which means that users will be able to find your account quickly.
  • If your profile is verified you will avoid plagiarism.
  • There will be no doubt about the veracity of your brand, so will avoid fraud and improve your user’s trust.

 

To enjoy these benefits, you should know the 3 options that are available to verify your account:

 

  1. In the case of being a very famous person on social media, the verification process will be done automatically.
  2. If your content is high-quality, your account will grow quickly due to its visibility, which means that It will reach virality.
  3. To achieve some of the above two options, you must be consistent in your marketing strategy and work with a lot of discipline.

BluCactus - Marketing guide for TikTok - datos importantesTips to help you verify your account

 

A tip is never too much, so here are a few interesting tips to verify your TikTok account:

 

  • Join the trending challenges.
  • Focus on creating quality content.
  • Use existing songs for content creation or create some new songs.
  • Use the hashtags of challenges to reach a greater number of users.
  • Start following users related to your industry. This way, you will improve your interactions.

 

For example, if you have a fashion store brand, start following brands or influencers related to the fashion world.

 

Customize your profile on TikTok

 

BluCactus - Marketing guide for TikTok - datos importantesAfter creating your TikTok account, the next step will be to customize your profile. To do this, you must have a profile related to your brand.

 

Here are the steps you need to take to personalize your profile on TikTok:

 

Choose a profile picture

 

This could be your brand logo or another element recognizable and related to your business. Remember that your profile photo will be the first thing the user sees before entering your account.

 

BluCactus - Marketing guide for TikTok - datos importantesPut a good description 

 

In this section, you must clearly explain what the user will find in your account. The description is very important because it will complement your username and profile picture.

 

Get your creativity going 

 

When filling in the description, you must be creative and add fun phrases, emojis, and everything you need to let people know what your brand does.

 

Don’t forget to include the link to your website 

 

The link to your website must be included in the description. Besides, you can also add the link of other platforms where you upload your content such as Instagram and YouTube. By following these steps you will ensure your brand’s success on TikTok. Besides, it will also increase your other social media accounts There’s no doubt that this will be very helpful to create a stable community around your business. This, in turn, will be a great advantage for your brand. Following this point, you must also learn…

 

How to optimize your profile on TikTok?

 

Do you already have your personalized profile? Now the next step will be to understand the algorithm. This way, you will increase your chances of success. Most people doubt themselves when uploading their first videos. Because of this, we offer you this complete guide to allow you to understand how to use marketing tools. 

 

BluCactus - Marketing guide for TikTok - datos importantesHow does the algorithm work on TikTok?

 

For the algorithm to work correctly, you must pay attention to the next

 

There must be user interaction 

 

This point is fundamental in all social media since user interaction will always add value to your brand. That’s why if users on TikTok interact with your content, you will get greater reach.

 

Add interesting information in videos 

 

For the algorithm to work properly, marketing experts recommend adding certain information to the videos you upload to it. That is, take into account details such as the copy, the hashtag, or popular sounds.

 

Set up your account correctly 

 

When your account is set up correctly, TikTok can read it efficiently and then display your content in the countries and language of your interest.

 

To upload videos to TikTok you must follow the next steps

 

BluCactus - Marketing guide for TikTok - datos importantesBefore uploading videos to TikTok, verify that you have perfectly complied with the following steps:

 

  • Create your profile.

 

  • Customize it the right way.

 

  • Optimize it efficiently.

 

  • Understand TikTok’s algorithm.

 

If each of these points has a positive check, it means that you are ready to start uploading videos on this platform.

 

BluCactus - Marketing guide for TikTok - datos importantesHow to upload videos on TikTok?

 

  1. Login to your account and press the button where the “+” symbol appears. By pressing this button, you will observe different options for your video.
  2. If you want to upload a video to TikTok directly from your gallery you can do it, or if you prefer you can record from the App.
  3. Select the length of the video. Usually, TikTok videos last around 15 to 60 seconds. Time can also be measured in MV, since it is an internal creator that you can use in the form of slides internally in the App.
  4. After all this, you must tap on the sound button. This option will be found at the top of your screen and will allow you to have access to the most used sounds on the platform. You can also access the sounds that you have added as favorites.

The next step will be to edit the video 

 

BluCactus - important data

These are the options available for editing your videos:

 

  • You can control the speed of the recording.
  • You will find a 10-second countdown timer.
  • Position the camera from the front for easier recording.
  • You will have access to different filters provided by TikTok.

 

In TikTok, you will have the opportunity to find a wide variety of filters to give your videos a different touch. Also, after having recorded your video, you will have access to other modifications:

 

  • Volume modification.
  • Trim the video.
  • Insert different effects, emojis, texts, and much more.

Discover the different types of advertising you can find on TikTok

 

BluCactus - important dataHow are you liking this marketing guide for TikTok so far? We have explained all the steps that you must go through to create an account on this platform.

 

Now, if you want to promote your brand through TikTok, we’ll show you some options to do so. Through them, you’ll be able to create interesting advertising campaigns.

 

Let’s start then! These are the types of advertising you can find on TikTok:

 

Hashtag challenge ads

 

In these ads, there must be a challenge proposed by the brand. For this, you must create a challenge and upload the video with a hashtag that identifies it. This way, if the video goes viral, the brand will reach a higher number of views.

 

BluCactus - important dataBranded Lenses

 

This advertising consists of using effects including elements of a brand, to achieve greater visibility.

 

Brand takeover ads

 

With these types of ads, brands can control their home page.

 

That is, once the user views the ad, they will not be able to exit until it ends.

 

As a result, through the impressions and clicks on the ads, you can measure your metrics.

 

BluCactus - important dataGamified Branded Effect

 

This type of advertising also works with filters. You can use these to encourage your users to imitate different dances or facial expressions.

 

In-Feed Ads

 

These happen to be the most common ads on TikTok, and they work very much like Instagram stories. To observe the effectiveness of this type of advertising, you must be aware of its views, impressions, and numbers of clicks.

 

BluCactus - important dataTopView

 

These types of ads have the power to attract the user’s attention since they are played for 60 seconds on full screen.

 

User-generated content

 

This turns out to be the simplest advertising since you only have to work on placing good hashtags to get more users.

 

Influencers 

 

This is one of the best options for good advertising on TikTok. If the most recognized tiktokers agree to collaborate with your brand, you can positively increase your reach.

 

Apply a good marketing strategy to your TikTok account

 

BluCactus - important dataWhen having a TikTok account, your marketing strategy must be well planned, so it must include the following elements:

 

Interaction 

 

TikTok is one of the best platforms for brands to interact with users. This is because the brands themselves can create their content and then upload it to the platform. Besides, every time a user enters a social media platform, they are investing part of their time. Because of this, you must make their time worth something.

 

Creativity 

 

This is very important in TikTok, as well as keeping up to date with the current trends. For this, you must be aware of everything that happens within it. In this sense, you must also keep in mind that these trends tend to change very fast. Because of this, you must pay attention.

 

BluCactus - important dataHumor

 

Humor is part of this platform. After all, most often than not, those videos that viral usually consist of interesting parodies. So, try to take part in them to encourage the user to interact with your brand.

 

Analysis 

 

Your metrics shouldn’t focus on impressions or clicks, what’s important is to focus on creating original content and then analyze its acceptance level.

 

Challenges 

 

We have already mentioned that both challenges and trends have great weight in TikTok. For this reason, you should create fun and original content to increase the chances of your videos going viral.

 

BluCactus, your ally in Digital marketing

 

BluCactus - Marketing guide for TikTok - contactoBluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.

 

BluCactus will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the creation of your website or the administration of your accounts on social media.

 

This online marketing agency, based in United Arab Emirates, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to get the help of the best specialists in digital marketing. Subscribe to our weekly newsletter.

 

Quote your project to let us create your Social Media project to increase your audience and sales today!

Get a Quote

How can the tourism industry use Google Travel to its advantage? - Banner

How can the tourism industry use Google Travel to its advantage?

How can the tourism industry use Google Travel to its advantage? Marketing offers a wide variety of tools so that companies in any sector can have a presence on the web. When it comes to the tourism sector, marketing offers a range of options. One of these is Google Travel.

 

Today’s digital age now offers a wide number of online platforms for this sector. Because of this, Google created its own tool called Google Travel. This way it manages to keep up with the current demand while also helping many businesses in the tourism industry.

 

So, if your business is part of this sector, you can use this helpful tool to promote both your brand and services. However, before you start to use this fantastic tool, you must first know what it is and how can you benefit from it.

What is Google Travel?

 

BluCactus - Google Travel - Important dataGoogle Travel is a tool that can be used from any corner of the world. That’s why you should use it in your company.

 

This way, you’ll better understand travel demand and make well-informed decisions.

 

As a result, your customers will have access to only your best flight services.

 

After all, users who want to travel find it important to find outbound and return flights that meet their expectations. Because of this, you must ensure that your company is the one for them.

 

How does Google Travel work?

 

BluCactus - important dataThe operation of Google Travel has nothing to envy other online platforms dedicated to tourism. This is because their objectives are very clear and becoming number 1 is their goal. Nonetheless, this tool is exclusive to promote companies dedicated to tourism. Google travel is offering its users an all-in-one interface there you will find destination insights, hotel insights, and the travel analytics center that has a comparison process.

 

Who can use Google Travel? As you already know, companies in all sectors can use digital marketing strategies. This includes your own tourism business which means that by now you should already be using Google Travel. After all, this tool works for large tourism companies, travel agencies, 5-start motels, and small hostels.

 

The idea is to improve your company’s performance to get the best visibility in your sector. And for that, you need to start using Google’s algorithms to your advantage.

 

As an owner of a travel agency, you must think about the needs of your clients first and foremost. This way, you’ll be able to offer correct information to your prospects and future clients.

 

What kind of information should your tourism company offer?

 

  • BluCactus - important dataSpecial offers in hostels or hotels to attract the customer’s attention.
  • News related to the tourism sector.
  • Direct contact with the different travel agencies.
  • Airline tickets for both national and international flights.
  • Variety of payment options where the client can have direct contact with the hotelier to avoid intermediaries.

 

As long as you include this type of information in your company, you will boost your performance.

 

Followed by that, now that you know how this wonderful tool works, it’s time to know its advantages.

 

The Advantages of Google Travel

 

BluCactus - Google Travel - Important dataBelieve it or not, there are many benefits you can enjoy using this tool for your business. For this reason, you must make sure to include it in your digital marketing plan. There are so many advantages that you will obtain through the use of Google Travel, just to name a few:

 

  • It allows you to compare the different prices of pensions, travel agencies, hostels, and hotels.
  • This tool is very helpful to plan a trip just by using Google’s algorithm.
  • It is in charge of making the best recommendations to choose the most suitable travel times.
  • The registration process for companies is usually quick because there are very simple steps to follow.
  • You can make a compilation of all the information that must be provided to customers regarding COVID-19.

 

Promoting your company through this tool is super easy

 

BluCactus - important dataHow to promote your company through this tool? There is no doubt that Google is a great way to promote your tourism business.

 

However, you must follow a few steps to be able to set up your Google Travel ad.

 

This process will only take a few minutes of your time and can be done directly from the comfort of your home.

 

So, to promote your company through Google Travel, you must obey the following steps:

 

Start positioning your brand using Google Ads

 

BluCactus - Google Travel - Important data

When it comes to digital advertising platforms, Google Ads should be your go-to choice.

 

Because of this, Google provides a section where you can enhance your business listing in Google Travel through this tool.

 

Google Ads is an excellent option for you to boost your tourism business.

 

Why? Because it allows you to create search campaigns to easily position your Google Travel listing.

 

Besides, you can also carry out the promotion of Hotel ad campaigns.

 

Do you know about SEM strategies?

 

These are strategies where the main objective is to position yourself in the first place to achieve greater success. To guarantee this achievement, you must know what your customers are looking for to offer them the best service. On the other hand, the idea is to also offer them the most favorable price on the market.

 

There are many benefits that you can obtain for your tourism business by using Google Ads. So, if you want to convert users to achieve a better sales flow, you need to start taking advantage of it.

 

Carry out your company identification

 

BluCactus - Google Travel - Important dataIf you have a tourism company, a travel agency, or a hotel, to start with your promotion you must register with Google’s Hotel Center.

 

For this, you must enter the Google Ads platform and meet several requirements. This way, your Google Hotel Center account will become fully operational.

 

This tool has many functions. Besides, if you want to carry out a faster registration process, you can verify your company through Google My Business. Once you have a verified account on this platform, you will only have to log in to manage your rates or other services.

 

Regardless of which option you choose, what’s important here is to keep your Google Travel listing ready and up-to-date.

 

Adjust your rates to attract more customers

 

BluCactus - important dataOnce you have your Google Travel listing ready, you should adjust the rates to make them attractive for customers. Your goal should be to make them visible in Google search engines. Besides, if your objective is to attract a greater number of clients, you must make this adjustment directly in Google Travel. This way, you will achieve the success that so many other companies in the tourism sector have already obtained by using this tool.

 

2020s lockdown due to COVID-19 caused the sales of tourism companies to drop to an all-time low. However, thanks to the current flexibility in the tourism sector, Google Travel has become the saving grace of these companies. After all, through it, they can obtain a better rate of visits.

 

On the other hand, Google Travel has become the place where users can easily find offers and fast updated promotions from these companies.

 

Do you want to boost your tourism business?

 

Now that you know how this tool works, and the advantages it offers, we want to share with you some tips. By paying close attention to them and correctly using them, you’ll be able to get the most out of this platform.

 

BluCactus - important dataUse SEO strategies to boost your listing

 

SEO is essential for all websites, as it is the only option to grow organically through the internet.

 

Besides, this tool allows your company to appear in the first search results. That is why your page must have the following elements:

 

  • Good writing.
  • Include eye-catching images.
  • Ease of understanding.

 

Do you want to capture the attention of customers? Follow this list of actions to have a listing on Google Travel and stand out from other brands.

 

Take into account favorable algorithms

 

BluCactus - Google Travel - Important dataIf there’s one thing you should know, it’s that you can use Google’s algorithm to your advantage, and it has always been a worrying factor for metasearch engines like Expedia. For this reason, you can make adjustments to your marketing plan for better benefits.

 

What should you do to get better results? First, you must use strategic keywords to achieve better positioning in the results. Besides, you must position your images within the Google images platform. Then, start by implementing any other actions necessary to achieve your objectives as a tourism company.

 

The options to take advantage of algorithms are limitless. This means that you can easily rank in the most used search engine in the world. In fact, Google covers more than 65% of web traffic, and to position your account effectively you must use search algorithms.

 

The more information you include, the better

 

BluCactus - Google Travel - Important dataWhen users search for information on a specific product or service, it is because they want to carry out different actions. In this case, if someone is looking for tourism information, it’s probably because they want to travel.

 

Because of this, if you want a user to become a final customer, you must offer them all the necessary information they need to make their decision.

 

Your goal as a tourism brand owner should be to grab the audience’s attention.

 

For example, in these times of pandemic, people are looking to find clear and concise information in any sector. As a result, your Google Travel page must be complete in terms of information to attract potential customers and maintain the interest of current customers.

 

Make a mix between display and search campaigns

 

BluCactus - Google Travel - Important dataMany companies in the tourism sector use Display and search campaigns together with their Google Travel listing.

 

This action not only makes your listing appear on other websites but also gives you a greater chance of increasing your conversions.

 

The Google Ads tool offers many opportunities to promote your tourism business on the web.

 

That’s why making a presence on Google will be a good option to strengthen the presence of your brand on the Internet.

 

The Latest Google Travel Advances

 

BluCactus - Google Travel - Important dataThere is no doubt that 2020 was a rough patch for the tourism industry.

 

Because of this, Google announced at the start of this year that any business in the tourism industry can now position reform links at no cost. That is, this process will be free on the travel platform.

 

On the other hand, even users who use Google Travel will have better access to a greater number of offers made up of different alternatives to make reservations or travel.

 

As a result, advertisers can have more impact on their campaigns to stand out from other companies in the same industry.

 

BluCactus, your ally in Digital marketing

 

BluCactus - Google Travel - Important dataBluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.

 

BluCactus Arabic will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the creation of your website or the administration of your accounts on social media.

 

This online marketing agency, based in the United Arab Emirates, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to get the help of the best specialists in digital marketing and contact us. Subscribe to our weekly newsletter.

 

Quote your project to let us create your Digital Marketing project to increase your audience and sales today!

Get a Quote

 

Don’t even lift your phone! Here’s how to upload photos to Instagram via your PC - Banner

Don’t even lift your phone! Here’s how to upload photos to Instagram via your PC

How to upload photos to Instagram from your computer? It’s been a while since social media became one of the most popular communication resources among companies. However, to really plan, schedule, and then post any type of content on social media it can be quite an odyssey. Because of this, the best way to plan and publish on different platforms is through our computers. But, in the case of Instagram, how can we upload content from our computer?

 

In this blog, we’ll explain how to upload photos and posts to Instagram from your computer.

 

What is Social Media?

 

BluCactus - upload your photos on Instagram via your PC - important dataWe all know what social media is like and we understand more or less how it works. It’s known as a digital tool that enables the user to quickly share any type of content with the general public. So the structures are formed by different individuals, groups, or organizations related to each other one way or another. From here, these individuals then form communities on digital platforms.

 

Some of the best-known social media platforms are Facebook, Twitter, LinkedIn, among others. These offer services that allow you to form groups, share information, images, or videos according to the interests of users.

 

Every platform has a particular set of objectives and functions. Because of this, if you want to post content on them, you must adapt it to each platform. For this, you must take into account their dimensions and the formats they use. This allows you to connect with new users who have the same interests and tastes as you.

 

You must understand how social media works and the motivations of its users. Platforms such as Facebook, Instagram, and Twitter all have different users. The common element of them is that through them these users create communities. However, platforms like LinkedIn aim to bring together professionals who want to connect. So, as you can see, every platform is different. Because of this, you must understand its motivations to create the best content.

 

What do you need to know before you upload photos to Instagram from your PC?

 

BluCactus - important dataBefore you even start to upload photos to Instagram from a PC, you must understand that it’s a bit of a slow process. However, the more practice you have, the easier and quicker it will be. On the other hand, if you don’t have enough space or resources, it can be harder. Nonetheless, it’s never too late to try.

 

To create social media posts, you must remember to edit your photos into a square format (a 1: 1 ratio). Besides, you must have a description or copy ready for the description of your publication.

 

If, on the other hand, you want to upload a video, you should also know the specific characteristics needed for the best results. For example, Videos must be in mp4 format, less than one minute long and weigh less than 30 MB. For Instagram, if you want to publish an IGTV, you must make sure it lasts a maximum of 60 minutes and 3.6 GB in terms of weight.

 

What are the advantages of social media?

 

BluCactus - important dataSocial media offers advantages for both users and brands. Here you can increase your contacts or interactions. Besides, it allows you to boost your presence on the Internet. Because of this, many businesses use these platforms for self-promotion and as an advertising strategy. Next, we’ll list all the advantages social media offers you.

 

Direct and instant communication

 

As people, we are social beings and we need to relate to each other. These platforms offer an opportunity for users to share special moments and get in touch with friends, acquaintances, or people with whom we share the same interests. It doesn’t even matter if we don’t really know each other. Anywhere in the world and regardless of the language barrier, social media brings people together.

 

BluCactus - upload your photos on Instagram via your PC - important dataNew job opportunities

 

In the area of businesses, social media is a great place to make yourself known and be your cover letter for future job positions. Many brands consider social media to be the perfect place to showcase their digital resume. Besides, through it, businesses can see a new side of us.

 

On the other hand, for companies, social media is also a great place to recruit new candidates for their jobs. One of the best platforms for this is LinkedIn, where professionals meet to connect with new people. Many companies review the profiles of future candidates through these platforms as a form of analysis to know if they can fit well in the job or not.

 

BluCactus - upload your photos on Instagram via your PC - important dataNews and entertainment information

 

Social media is an excellent place to find important and entertaining information in real-time.

 

On platforms like these we can choose whom to follow, the content we see, and the media we like the most.

 

Besides, through them, we can keep up to date with the latest happenings around the world.

 

 

 

BluCactus - upload your photos on Instagram via your PC - important dataSharing is the main thing

 

An important part of social media is that we can share content with people we know.

 

For example, we can share spoilers about our upcoming projects in our stories or with our contacts directly.

 

This is a great strategy to increase the positioning of our brand or personal account.

 

 

 

How to upload photos to Instagram from a computer?

 

BluCactus - upload your photos on Instagram via your PC - important dataLog in to Instagram

 

After opening a window in your browser, go to Instagram and log in to the site. You need to log in to Instagram to start uploading your photos and all your content.

 

Access the developer options, upload your photos on Instagram via your PC

 

You must right-click anywhere on the page and select “Inspect” to open the browser’s developer options. Another option is pressing Command + Alt + I, or if you are using a Windows computer Ctrl + Shift + I.

 

BluCactus - upload your photos on Instagram via your PC - important dataEnter the mobile view of the site

 

It’s very easy to modify the mobile version of Instagram from your computer.

 

You just have to click on the symbol with two blue squares to the left of the Toggle Device Toolbar options bar (another way is by hitting Ctrl + Shift + M on the keyboard for PC).

 

Once you do these steps, you will have the mobile view options.

 

 

BluCactus - upload your photos on Instagram via your PC - important dataPress F5 to get the plus button, upload your photos on Instagram via your PC

 

Once you have the mobile version, the next step is to hit F5 (command to update) on your PC to make the plus sign appear. This is the button that allows you to upload photos from your computer.

 

Select the image, or the carousel, that you want to publish

 

From here you can publish your photograph without the need to enter the application on the phone. Then you can click on the plus symbol (+) to select from your computer the images you want to upload. Now you can start your work as a community manager or simply manage your personal account in a simpler way.

 

And how can we upload Stories too? Upload your photos on Instagram via your PC

 

BluCactus - important dataThis is one of the most important functions if you want to manage your social media or your accounts from your computer. Stories are an important factor for the growth of a brand and the percentage of interaction for any company. That’s why, your company, no matter if it’s personal or professional, must plan in advance its content. This way, you can then post it in an organized way.

 

People love Stories because they show what happens behind the scenes of your day-to-day and your new publications in the feed. What’s also great about them is that you can post them through your PC. Here we explain how to do it in just a few steps.

 

  • Step 1. The first thing is to access the Google Chrome browser.
  • Step 2. The next thing we have to do is log in with your Instagram account on your computer.
  • Step 3. Once inside your account, press the F12 key for the browser to show the mobile version. You will see that the width of the screen is reduced, and the cursor turns into a circle. From here you can manage your account much easier.
  • Step 4. Press F5 and you can now use IG as if you were running it from your mobile. Go to the stories camera and choose your photo in the browser. You can edit your photo and have your content come out in an easier way to be published.

BluCactus, your ally in Digital marketing

 

BluCactus - upload your photos on Instagram via your PC - important dataBluCactus international marketing agency serves clients all over the world. Our specialty? The creation of web designs and SEO positioning in online searches. Our group of experts focuses on helping businesses and brands succeed in one of the most competitive sectors in the market, the digital world.

 

BluCactus United Arab Emirates will accompany you in every step that your brand takes. This goes from the creation of the branding of your business to the creation of content. Our focus is on supporting you with the creation of your website or the administration of your accounts on social media.

 

This online marketing agency, based in the United Arab Emirates, seeks to strengthen your image as a brand and take it to the next level. Don’t wait any longer to get the help of the best specialists in digital marketing. Subscribe to our weekly newsletter.

 

Quote your project to let us create your Digital Marketing project to increase your audience and sales today!

Get a Quote